The laziest brand posts on Facebook

October 3, 2012 Issue Subscribe | View online The laziest brand posts on Facebook By Drew Hubbard Come on, brands. At least try to make us believe that your heart is in this social media thing. When you put up these types of posts, we have to wonder. Why Facebook "likes" are useless to brands By Ronnie Perchik This may come as a shock, but Facebook "likes" don't actually make you popular. Here's why your company needs to stop wasting time on this statistic. What brands can learn from online publishers By Matthew Kumin Since the mid '90s, online publishers have been perfecting compelling and engaging content experiences. Here's how to develop a clear voice and a solid editorial calendar. 4 ways the mobile shopping experience is changing With Nick Sheth Social and mobile are a retail marketer's dream. Here's how the mobile shopping experience is getting even better. Blog Posts Affiliate Marketing: The Good, The Bad, and the Ugly By James Trumbly Almost everyone who uses the internet has interacted with affiliate marketing in some way, though you might not have realized it. Affiliate marketing enables merchants to partner with a third party, or affiliate, to promote their products and services... Five Personal Branding Predictions Demystified By Alexis Trinidad After more than a year had passed, the whole personal branding has changed a lot. Businesses are now converging new trends and social media in the marketplace, making it the new blueprint of marketing. These past few years were a feat for social... 5 Lessons Learned From the Presidential Campaign and Social Media By Allie Blankinship Social media is changing the face of communication. It is almost impossible to venture onto the Internet without stumbling onto a social media site of some sort. From the constant status updates of Facebook to the business connections building world... Cover Stories 5 reasons to redesign your website Social media tools for the smart agency 5 digital trends you need to embrace iMedia 25: 2012 Agencies to Watch Why Facebook's valuation shouldn't worry marketers Latest Jobs West Coast Account Executive Head of Technology - digital media Director, Social Media ACCOUNT SUPERVISOR Senior Account Director More jobs >> Upcoming Summits Breakthrough Summit Oct 14-17, 2012 , Austin, TX Agency Summit Dec 2-5, 2012 , Scottsdale, AZ Full calendar >> Special Feature

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