RssA1: Google Penguin Update and Your Protection

vineri, 27 aprilie 2012

Google Penguin Update and Your Protection

The new Google Penguin update went live on 24th April. This change was designed to
punish pages that are "spamming Google". This includes pages that has little content,
built in quantity merely to pass an anchor link, pages with keyword stuffing and
cloaking that have always been bad and of course, hidden text, thin sites...the list goes on.
 
Following this change, we see a sudden surge in "Negative SEO". Google is trying to
punish sites from off-page side of the equation. That means, if someone were to build
thousands of spam links to your site, you stand a chance to be punished.
 
The demand of Negative SEO shot up right after Penguin's roll out. People started
buying bad links to their competitors sites in an attempt to make Google punish them,
and some did it successfully (scary eh!). My advice: Don't even try. What goes around
comes around. You will never know how things will change in future!
 
The importance of this email is to give you some protection:

A) Start engaging in "Social" marketing. Get your Social Signals up. You may want to
read "Social Signals Explained" in detail.
 
B) Focus on 3 things: Authorship Markup (time to build your author's profile), Social
Signals (refer above) and Visitors' Behavior.
 
C) Learn up on Social marketing. I recommend Ultimate Social Challenge.
 
You will get these in Ultimate Social Challenge:
- 12 LIVE webinar coachings
- 4 PDF Guides
- Video trainings
- Blueprints
- Total of 18 modules of training in different areas
- For only $7.
 
 
With good Social Signals on your site, Google cannot afford to penalize you. Social
signals tell Google your site is what people are looking for. This speaks louder than
backlinks NOW. 
 
In order to protect yourself from ever-changing updates, Panda, Penguins and who knows,
and this scary Negative SEO, please change your strategy. Put your focus into Social Signals and social marketing. Social Signal will be around and it will only get more and more significant.
 
Hope you like this update,

Thank you.
 
Daniel Lew
KeywordWinner.com
GSEO.net

211 La Trobe Steet, Shop 101b, Melbourne, VIC, 3000

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