Brick Marketing SEO Newsletter
www.BrickMarketing.com
| May 29, 2012 |
| How to Use a Press Release for SEO |
|  Press releases are typically developed by the public relations team to get the word out about anything newsworthy, however if crafted the right way, a press release can also provide SEO benefits as well. In order to build links pointing back to a website that will improve search engine trust over time it's necessary to create and publish content, like press releases, on other web properties. Of course, a press release should never be created solely for SEO purposes. A press release that doesn't have any newsworthy information will never get picked up and is only a waste of time and money. However, if something newsworthy is going on, you might as well use it to your SEO advantage right?
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| Demand Generation and SEO |
|  How do you effectively optimize your website for SEO when no one is searching for the keywords that best reflect your content? Companies that have carved out an entirely new niche for their brand may find themselves facing such a situation. While there may be "ok" keywords that kind of describe your products and services, they may not be 100% accurate; good onsite SEO relies on choosing keywords that accurately reflect the content of the page. So what is a niche brand to do? You invest in a demand generation SEO campaign to build awareness around your keywords!
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Brick Marketing is a Boston, MA based full service SEO and Search Engine Marketing company that offers personalized services to companies of all sizes and types throughout the United States.
Brick Marketing Offers the Following SEO Services:For more information about the Brick Marketing SEO solutions call 877-295-0620 or visit:
http://www.brickmarketing.com
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