Looking for a new job? LinkedIn can help

July 5, 2012 issue Subscribe  |   View online   Looking for a new job? LinkedIn can help By Jim Nichols The world's largest professional social network has made a lot of changes since you first logged on years ago. Learn the tools and the professional etiquette that make this powerful platform work its hardest. The new creative sources of digital marketing By Rebecca Lieb When marketing creative flows from multiple sources, the way advertising works must inevitably shift. Here's how the convergence of paid, earned, and owned media are shaking things up. 2 trends on the agency watch list With Paul Gunning Tribal DDB CEO Paul Gunning shares the trends he sees driving strategy at EA, Zynga, Microsoft, and the agencies. The Digital Dispatch StumbleUpon hires Cody Simms as VP of product, Crunch Brand Communications changes its name, and Marketfish launches a new conversion tracking feature. LATEST BLOG POSTS More posts 9 top Facebook posts from last year's July 4th By Doug Schumacher If you're still looking for inspiration for a July 4th Facebook page post, here are a few from last year. (All data gathered by Zuum's Facebook content strategy tool.) Macy's: With millions cooking this day, everyone needs a good recipe. New Orleans... 3 Awesome July 4th/Summer Email Marketing Campaigns By Dan Brooks Around almost every holiday, brands and stores launch marketing campaigns with the goal of promoting sales, generating buzz, and reminding the world that, "Hey -- we still exist." One of the most important marketing tools going today is email, where the... Tight Vertical Integration is the Future of Technology AND Publishing and Social Advertising By Jon Steinberg Co-authored with Jonah Peretti. There is a big and recent trend in technology towards vertical integration. Apple has been doing it for years, but this started as a liability because it made it hard for the company to scale and give consumers choice... Creative Ways to Build Your Subscriber List By James Trumbly Recently we talked about why co-registration is a bad idea when it comes to building your subscriber list. Along with purchased and rented lists, co-registration falls into the category of questionable or downright unethical list building tactics.... The Natural Alliance between Responsive Web Design and Agile By David Clarke With all the different ways that internet users are accessing website content (such as through mobile devices and tablets), the need for an effective and time-saving approach to delivering content to different devices/displays arises. Because of this,... Moms and the Digital Media: Changing the way we market to this high-powered audience By Heidi McIntyre Moms control over 2 trillion in consumer spending each year. And with the rise of mobile and social media, new rules are emerging in reaching this high powered audience. As a marketing consultant specializing in food/produce, understanding the... Social Media Intangibles: How to Build Influence Online By Lee Schneider People complain about social media. "There's no way to measure ROI." "I have no idea why we're spending all this money on it." "It's a huge time suck, and we have nothing to show for it." That's because the benefits of social media can be - here's a... MOST READ ARTICLES 1. A social media planner's guide to pleasing the boss 2. 6 ways to be a Pinterest superstar 3. 6 brands that "get" gamers 4. Stupid (but common) resume mistakes 5. 9 ways to screw up advocacy marketing SUMMIT COVERAGE More photos Joshua Brandau, Director of Media Strategy, Pereira & O'Dell Ashlee Flores, Business Development, Pereira & O'Dell Robyn Freye, Director, Business Development, Pereira & O'Dell See who else went...   Join us at these upcoming events Full calendar »   Brand Summit Sept 9-12, 2012 Coronado, CA Summit info Breakthrough Summit Oct 14-17, 2012 Austin, TX Summit info Agency Summit Dec 2-5, 2012 Scottsdale, CA Summit info   Advertisement     LATEST JOBS More jobs Senior Analyst, Digital Analytics - OMD Media Strategy & Planning Supervisor Content Solutions Supervisor (SEO) Account Executive Strategy Supervisor Post a job   People Connection. Not a member yet?  Meet people, network, reconnect  Join the industry's most popular networking    platform Featured member: Hal Halpin President, Entertainment Consumers Association (ECA) See full profile, photos and more! Or sign in here   We're always eager to hear what you have to say about our website and how to better serve you. Give us your feedback! The email address for your subscription is rssb3@3xchange.info. To unsubscribe or change your subscription preferences, follow this link. To ensure delivery of future communications, please add iMedia Connection to your address book. If you want to contact iMedia, please do not reply to this message, but instead click here. You can also send us a letter at: 23382 Mill Creek Drive, Suite 130, Laguna Hills, CA 92653. To advertise with iMediaConnection.com contact Navid Davani.