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Wednesday, November 14, 2012
Share Button Comes To Facebook's Mobile Site
Facebook users have been asking for a share button on its mobile applications. The social network responded, as reported by sister site Inside Facebook, by testing a way users can share content on their phones. However, this test only appears on the mobile site, not the apps. Facebook has said in the past that a share button for its mobile app has never really been a priority, despite the fact that several... read more>>
Facebook Social Gifting App Wrapp Sets Social Gifting Wednesday
Hey, Black Friday and Cyber Monday: Social gifting application Wrapp would like you to make room for Social Gifting Wednesday. Wrapp announced its first ever Social Gifting Wednesday, set for Nov. 21, one day before Thanksgiving and two days before Black Friday. On Social Gifting Wednesday, Wrapp retail partners including Sephora, Gap, Levi's, Warby Parker, Rent the Runway, Fab.com, Gemvara, Hayneedle, and 1-800-Flowers will offer sponsored gift cards worth $10 or more and... read more>>
Ways To Increase A Facebook Page's Reach Without Paying
Every Facebook page administrator wants to expand their page's reach, but they don't want to dip too far into their coffers to do so. While there isn't a magic bullet to get into every fan's news feed, there are some free ways to get the message out to more people who like the page. Mike Maghsoudi, co-founder of PostRocket, gathered up some simple ways pages can reach more fans without spending... read more>>
UPDATED: Facebook, Agencies, Developers Launch Social Jobs Partnership Jobs Board
Facebook announced the launch Wednesday of a jobs board application from the Social Jobs Partnership, a collaboration between the social network, the Department of Labor, the National Association of Colleges and Employers, the DirectEmployers Association, and the National Association of State Workforce Agencies. The Social Jobs Partnership app immediately creates one of the largest jobs boards in the world, giving Facebook users access to more than 1.7 million job listings in a... read more>>
Facebook Ad Firm Spruce Media Secures $15M
Facebook advertising solutions provider Spruce Media announced Wednesday that it secured $15 million in debt financing from Square 1 Bank. The Facebook Strategic Preferred Marketing Developer said it will use the money to accelerate sales growth, bolster its technology development team, expands into additional U.S. cities, invest in its technology build-out, and add infrastructure for its managed service and self-service business units. Founder and CEO Rob Jewell said: We're growing fast, and that usually... read more>>
Smilebox Joins Facebook Cover Image Customization Fray
Another option for Facebook users looking to customize their cover images for the holidays comes by way of photo-sharing service Smilebox in the form of its Facebook Cover Photo Collage application. Users can choose from different designs, including winter, Thanksgiving, Hanukkah, Christmas, favorite causes (ribbons), patterns, and 12 different photo layouts with five different backgrounds and customizable fonts, colors, and styles. Smilebox Vice President of Marketing Norin Crawford said: The Facebook cover photo has... read more>>
A Tale Of Two Facebook Data Centers
This past April, Facebook began operations at its second data center in the U.S., in Forest City, N.C., which joined its already existing facility in Prineville, Ore. But how does the social network deal with the differences in climate between the two locations? Facebook Engineer Daniel Lee divulged some of the technical details in a post on the Open Compute Project blog: Building a data center based on Open Compute Project designs in... read more>>
What Are The Most Popular Thanksgiving Recipes On Facebook?
Looking for the perfect accent to your Thanksgiving dinner? Look to Facebook for help. Facebook cooking application Foodily released the list of the five-most-shared Thanksgiving recipes, starting with a delicious garlic potato side dish. Courtesy of Foodily, here are the five-most-shared Thanksgiving recipes on Facebook: 1. Roasted garlic mashers by Candice Kumai 2. Cheddar chive mashed potatoes by Williams-Sonoma 3. Cauliflower mock mashed potatoes by The Skinny 4. Green beans with garlic black bean sauce by... read more>>
Learn From Top TV Experts At AllFacebook Marketing Conference
Learn from the marketing and branding strategies of executives at ESPN, HBO, and TV Guide magazine at our event, AllFacebook Marketing Conference, Dec. 4 to 5 in New York. You'll gain important insight on the big opportunities and fast-changing risks that are quickly emerging across the Facebook and mobile social landscape. Register before midnight tonight and save. Sabrina Caluori, vice president of social media and Performance at HBO, will address attendees on... read more>>
WhitePages Mailer Taps WhitePages Database For Facebook Friends' Addresses
Facebook users who are getting their holiday packages ready but aren't necessarily planning to ship via FedEx can now tap into their friends lists for addressed following Wednesday's release of the WhitePages Mailer application from directory giant WhitePages. WhitePages Mailer seamlessly connects users of the social network to WhitePages' database of more than 200 million people to help them compile addresses for their Facebook friends, and those addresses can be exported into... read more>>
WARNING: Users Cannot Change The Colors Of Their Facebook Profiles
No matter how bored you may have become with Facebook's blue color scheme, do not fall for messages and images that promise to turn your Facebook profile black, or other colors: A blue Facebook is still better than falling victim to a hijacked account or a survey scam. Sophos' Naked Security blog reported a rising number of Facebook messages, images, and event invitations promising users that they can change the color of... read more>>
Fake Profiles Hurt Facebook's Credibility
Over the past year, Facebook has been on a rampage against users who either don't exist or are using fake names. After all, advertisers want real people with real information behind those likes. The New York Times examined this issue, showing how pseudonyms can be used for good and for evil. The Times wrote about a hospital in North Carolina that came under scrutiny when a page popped up, representing the hospital,... read more>>
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